Wild Musing

Writing – Diary of a Budding Freelance

Pitching Your Article:Template for a Detailed Pitch

This is a follow up on the article pitching blog from last week. I  needed a bit of help with my first detailed pitch so I thought I would share my formula with new writers in the hope it helps them.I have changed the name of the magazine and the person involved but you can probably see it relates to my horrible interview blogs. Still the reason I was holding the interview was because the pitch succeeded and that is the main thing.

If you do decide on a long, detailed pitch as the way to go for putting forward your idea then it is important that it is still concise but informative at the same time. It is also important that you are familiar with the readership of the magazine and the style. Below is a example of the kind of structure such a pitch could take. It may also be an advantage to include a paragraph from the article.

Successful Woman Interview- Your Magazine

Synopsis

The focus of the article written from the interview will depend on which magazine I am writing for. For your magazine I would propose to concentrate on Ms Taylor as a successful woman who manages to juggle family and hugely busy career with aplomb. As well as her work with children and in the field of child psychology, she also wrote a successful TV which was very well received.

As your magazine is directed at women 25-45, many of whom will have children, I also propose to spend some time on her latest achievement The Internet Used Well- a book she has written on how to assist children to get the best from the internet and video games. I believe this area to be of huge concern to mothers and the report has some good, practical advice on how make sure your children are safe on the internet and how to help them get the best out of video games(it is not all bad news, if used wisely video games can be beneficial for children).

Structure (largely dependent on how much room I am given)

A 2000 word article on Ms Taylor”s life – home and work. Some focus on how she manages to ‘have it all’, kids, successful career and marriage. In this section I would include her reasons for refusing to do anymore of her popular parenting shows and her work with on the successful TV series.

500/1000 words on her book, the way information was gathered and a discussion of its findings and the implications for parents.

I also think a sidebar detailing the more important and relevant recommendations of the book in jargon free language would be of interest to your readers.

Possible Coverlines

Video games- it is not all bad news. Ms Taylor tells us how to keep our kids safe and have fun at the same time.

Your Magazine Reader’s Interest

Ms Taylor is an attractive, successful and intelligent woman firmly in the demographic of your magazine’s readers. She has a brilliant career, a long term marriage to a man who is successful in his own right and two lovely children. For these reasons alone I believe your magazine’s readers would find her story inspiring. Add that to the fact that she has a track record of giving parents sound, practical advice on child rearing and has written a very well received report on an area of concern for parents and I believe she is an ideal subject for your magazine.

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December 27, 2008 - Posted by | Getting published, Interviewing, Writing

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